Monetate Again Recognized as a Magic Quadrant Leader for Personalization Engines
Summary
The Monetate strengths highlighted in the Gartner research — addressing the cold start problem, making marketers less reliant on developers for testing and editing, targeting, and CX personalization — validate our commitment to delivering exceptional value to customers, both present and future. Monetate, the personalization pioneer, has now assembled a highly experienced leadership team that will drive us into our next decade of growth. First, let me reaffirm my promise to Monetate customers: when I joined as CEO last year, I wrote about my commitment to being the best technology partner you have. The Personalization Exchange will also empower marketers to deliver more relevant onsite experiences after a paid media conversion, ultimately increasing yield on ad spend and decreasing customer acquisition costs. This is an exciting time to work with personalization technology, and it’s a privilege to be part of this company’s relentless commitment to customer success and innovation.
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