Groundworks and Echelon Front Partnership Creates First of its Kind Leadership Development Program
Summary
Echelon Front is owned and operated by decorated, combat-proven former Navy SEAL Officers whose leadership techniques are taken directly from their battlefield experience and applied to business and life. Co-Founders, Jocko Willink and Leif Babin, are co-authors of the #1 New York Times bestseller Extreme Ownership: How U.S. Navy Seals Lead and Win. From startups, to Fortune 500 companies, Babin and Willink have helped clients across a broad range of industries build their own high-performance teams. “After reading Extreme Ownership and attending an Echelon Front leadership event, I felt their message matched our core values, mission, culture, and principles,” Matt Malone, CEO, Groundworks said. The Echelon Front program will include all departments from executive management, sales, production and installation, to call center operations, marketing, and administration across all brands and locations.