Tech roundup: Demibooks acquired, Geofeedia picks up 2 key hires, & more
Summary
[Built In Chicago] Centro announced it will provide programmatic advertising technology for WSI, a company that operates a massive network of digital marketing consultants spanning 80 countries. The pick-up areas will be located at the IMAS, AMazing Chicago’s Funhouse Maze, and Grand Ballroom and are part of the ride-sharing company’s efforts to make transportation to and from the Pier more convenient. The official deal with Postmates, a San Francisco-based delivery app, enables consumers to quickly order and receive any of the items Walgreens has in its catalogue, 24/7. [Built In Chicago] DialogTech, Boost Media, and IgnitionOne this week announced a new partnership that aims to improve marketers’ abilities to steer digital ad performance across search, social, and display. This week, Chicago’s BLUE|1647 — a tech innovation center that focuses on education, skill development, and economic improvement — recently celebrated its two year anniversary.