How focusing on the customer can increase loyalty, revenue, and pet health.
Summary
“There is a huge discrepancy between what we believe the customer wants and what they really want… we kind of have to look at that discrepancy and figure out how…to give our clients what they’re looking for, but also meet the medical requirements of our patients… ” says Stephanie Foster, Veterinary Consultant and Managing Partner of Veterinary Business Builders. What has not changed are the benefits of focusing on your customers, anticipating their needs, and providing value at every opportunity to improve loyalty and retention. Watch our 50-minute expert panel discussion exploring how veterinary professionals can deliver a 5-star experience and complete the quiz at the end to receive FREE CE credit. Aaron Wallace, DVM MBA, Co-Founder and Chief Strategy Officer Lacuna Diagnostics, leads the discussion while also contributing his unique perspective on veterinary innovation and strategy— asking questions like: What does it mean to be client-centric? Listen in as our all-star panelists, Kimberly Ness, SVP, Insights & Marketing at Trone Research + Consulting, Adam Christman, DVM MBA, and Stephanie Foster Managing Partner Veterinary Business Builders, discuss how they have given clients the experience that they deserve.