Dunkin’ Donuts Selects CARDFREE as the Mobile Platform for its Next Generation Mobile Application to Include Mobile Ordering and Enhanced Features
Summary
“We are always listening to our guests and evolving to meet their changing needs, and we are excited to test On-the-Go Ordering in Portland, Maine,” said Scott Hudler, vice president of Global Consumer Engagement for Dunkin’ Donuts. “It was critical for us to select the right partner to help us create a best-in-class mobile ordering application that provides a great guest experience. “More importantly, Dunkin’s leadership has embraced the new mobile frontier like no other so we’re certain that together we can leapfrog competitors and set the bar for customer engagement now and in the future. They are the ideal customer to benefit from our integrated commerce platform because they have a high frequency, on-the-go consumer that wants apps to be smarter and faster, while providing more utility than ever before.” Dunkin’ Donuts has more than 11,300 locations in nearly 60 countries. Our award-winning platform provides end-to end capabilities such as mGifts, messaging, smart offers, loyalty, payments, order ahead and social media integration.