SuggestionBox: A Feedback System That Doesn’t Feel Pointless
Summary
The premise is simple: Many customers have tried leaving criticism for their favorite companies, but after slipping a piece of paper into the void known as the suggestion box, they never know if anyone even bothered to read it. In lieu of this, SuggestionBox has designed a full-featured suggestion management system that should make the process faster and more rewarding for companies and their patrons alike. And even if a company takes the time to set up an account, I wouldn’t be surprised if the vast majority of suggestions wind up “under review” for eternity. If just one large company does implement the system, and the response is as positive as SuggestionBox is hoping, then this kind of software could quickly become a staple in retail and service industries. Many consumers apreciate even trivial gestures of good faith from businesses (some large retailers require managers to call customers that have reported bad service for this very reason).