Study suggests, few European companies view Big Data as ‘very relevant’

General News

Summary

Each year, Steria’s Business Intelligence Maturity Audit (biMA®) conducts a survey across 20 European countries to examine the readiness of European business in embracing Big Data. This years study offers some disappointing results, with only 7% of companies 7% of European companies grade Big Data as very relevant to their business, which is certainly a wake-up call that it will take some time before Big Data truly becomes the norm. Some additional highlights technical and organization challenges that the study highlighted include: As Steria points out in their analysis of the results, given the tough economic climate that looks to continue to some extent for the forseeable future means that Big Data will become crucial for the all organisations’ competitiveness, innovation and growth. In Europe where the economic challenges have been particularly acute, European businesses should, perhaps, have even more reason to embrace Big Data. The full study offers quite a bit of rich insights on the subject, which you can download for free here.

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industries
Fintech & Banking
applications
Sales and Marketing

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Data Technology SaaS Artificial Intelligence

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BigDataCorp
$1M to $5M