Operations And Service Management SaaS Booker Raises $27.5M From Bain Capital Ventures, Revolution And Others | TechCrunch
Summary
Booker provides a unified platform that includes tools necessary to run a service business, including scheduling, point of sale, CRM, employee management, marketing and loyalty programs, and comprehensive reporting. Over 60,000 service professionals use Booker’s products across multiple verticals, including: health, wellness, beauty, home improvement, and professional services. The software functionality required to enable online scheduling of spa appointments began to gain traction outside of the spa industry, and thus the SpaBooker division was spun out in to what is now Booker (and was formerly known as GramercyOne). The appeal of Booker’s platform is that it facilitates and captures the entire purchase cycle and customer history from promotion to sale. In fact, Booker processes over one million appointments each month across 73 countries in 11 languages.
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