Hit Or Miss, A Tinder-Like Curated Fashion Shopping App, Looks To Keep Shopping Simple

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Amber Reyngoudt and Dave Peck want to figure out how to perfect the mobile shopping experience — and they thinks it’s flipping through fewer products, not more. Hit or Miss is just the first app to showcase a platform called Wallabii, which Skull Ninja Labs co-founder Reyngoudt says has been the company’s effort from day one. Users can purchase clothes through the app — which is routed to the retailers’ sites through the browser — but the goal next is to build a more seamless buying experience. “We still want to keep it personal and learn and give them a products that they’ll like.” To be sure, this is a crowded space with multiple other platforms — like Polyvore and Poshmark — attempting to solve a similar problem. But Reyngoudt and Peck are hoping that with a much more simplified approach (like showcasing just a few products each day), the app will be one that hits critical mass.

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