AdsWizz and RTBiQ Partner to Bring Advanced Direct Response Programs Through Programmatic Digital Audio Advertising
Summary
“We are proud to partner with AdsWizz to be the first mobile-centric DSP to help our marketers apply the superior audience targeting, optimization and attribution capabilities of real time bidding to the uniquely impactful medium that is digital audio,” said Richard Lowden, CEO of RTBiQ. “We look forward to working with AdsWizz to empower all marketers to realize the full benefit of digital audio combined with our best-in-class attribution and audience targeting tools.” “We are thrilled to launch this partnership with RTBiQ to offer their advertisers the ability to access digital audio inventory at scale across the leading publishers,” said Alexis van de Wyer, CEO of AdsWizz. “We look forward to working with RTBiQ to leverage their expertise and technology to drive business results to their advertisers,” he adds. The company seamlessly connects the digital audio advertising ecosystem with its suite of platforms and software solutions. AdsWizz provides leading audio publishers with advanced server-side and client-side insertion software, and with audio-centric ad serving and supply-side platforms.