201907 Nov

Chicago is Becoming a Marketing Technology Leader


The company has seen consistent subscription revenue growth but has yet to turn a profit as it continues to invest in expanding its market share around the world. If you dig into G2’s impressive list of top 50 Chicago-based B2B tech companies (based on top-rated products), you’ll find a host of firms. The list illustrates the depth and breadth of marketing solutions for customers ranging from Fortune 500 companies to mom-and-pop businesses in rural America. Closely behind ActiveCampaign on the list is a small but no less interesting company, GMass, which helps send effective email marketing campaigns inside Gmail. 4C’s CMO, Aaron Goldman, has shared that the company is now powering over $2 billion in annual advertising and is “still just scratching the surface.” ReviewTrackers is software that is used to measure and transform the customer experience, something increasingly relevant nowadays.

Source: Forbes