Offline, A New Kind Of iOS Publication, Blends Text, Audio And Writer Empowerment
Summary
And it also boasts a unique cost structure that the team hopes will allow it to pay 2-3x what normal freelance writers see for contributions. He likens the content to what you might find in the New Yorker, or the early days of TED, where uncovering something interesting — on any topic — was the reward for viewing. Smith spent most of the last decade cutting his teeth in various analysis positions at Apple from iPhone launch teams to ops, R&D, Siri and Maps efforts. When I spoke to developer and publisher Marco Arment when he launched his iOS app The Magazine, one of his big hopes was that he would be able to pay contributors a substantially higher fee than many freelance writers command. I began reading the inaugural issue of Offline at the gym, and popped it in my pocket when I got to the car — finishing the first article by audio on the way home.
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