NFL teams have a new secret weapon to improve performance: Virtual reality

▤ Summary

Over the summer, buzz surfaced that teams like the Dallas Cowboys, the Tampa Bay Buccaneers, and the New England Patriots have turned to virtual reality as a method of training of their players. Back in 2005, EON Sports CEO and co-founder Brendan Reilly was a student assistant to Bill Self, the coach of the University of Kansas mens basketball team. That led him to a company called EON Reality, which had a 17-year history in training development and human performance, using VR, but in the aerospace, energy, and defense sectors. And whats more, EON Sports can translate the simulations to multiple platforms from Google Cardboard to a more immersive environment with trackers and sensors in a first-person perspective. "Right now, before they go up to bat, they go to the dugout and watch video of the pitcher throwing, but that doesnt give you much," Reilly said, "so being able to step into the game and experience in real time, thats whats so powerful."

▦ Linked Companies

EON Reality, Inc.

$50M to $100M