Portugal & Spain Invest in Promoting Iberian Peninsula as Single Destination
Summary
: By Email RSS Feeds: Portugal & Spain Invest in Promoting Iberian Peninsula as Single Destination PortugalSpainBoth.com Offers Leisure Travelers New Online Content, Deals and Fulfillment Services.“We’re confident that our key partners will take full advantage of this platform to showcase their products to consumers and retail travel agents.” The PortugalSpainBoth co-op program will continue to serve and support travel suppliers throughout the year with marketing initiatives in highly targeted media channels and the collection of highly qualified leads to be shared amongst its partners.### Atlanta, GA, September 19, 2008 --( PR.com )-- The tourist offices of Portugal and Spain have announced a renewed commitment and financial support for their successful co-op program, which promotes both countries as a single destination.“We’re confident that our key partners will take full advantage of this platform to showcase their products to consumers and retail travel agents.”The PortugalSpainBoth co-op program will continue to serve and support travel suppliers throughout the year with marketing initiatives in highly targeted media channels and the collection of highly qualified leads to be shared amongst its partners.“And, naturally, we are most eager in driving brand presence in the US leisure market through the support of our travel partners.”Travel Spike, a leader in innovative digital marketing and technology solutions for the travel industry, is the interactive agency of record for PortugalSpainBoth and will continue to manage and grow the program.About PortugalSpainBothPortugalSpainBoth is the official USA co-op and www.portugalspainboth.com is the official U.S. website for the joint promotion of Portugal and Spain.