In-Shape Restructures To Focus On Member Experience With Four Strategic Internal Promotions

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Summary

CEO Rich Nelsen sees an opportunity to unify two separate functions to create a seamless organization with one common goal – to deliver the experience that In-Shape promises to its members. This will include all club teams, operation services, sales, marketing, corporate partnerships and learning and development. "George is a seasoned operations leader and, in this critical role, will provide the right expertise and focus to build the team of the future." "Mr. Johnsons leadership will enable In-Shape to innovate our personal training offering to help members reach their goals, with a world class, one-on-one experience," said Mr. Nelsen. With free weights, group fitness classes, indoor and outdoor pools, cardio equipment, basketball, tennis, racquetball and personal training, In-Shape has something for everyone.

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SHAPE Services
$1M to $5M