Google TV: Next Big Thing Or Wishful Thinking?
Summary
But it’s a hard jump to make given how many internet/web/connected TV bandwagons I’ve seen crash and burn or simply fizzle between the cable and consumer tech industries. One vivid memory is of sitting on the crowded floor in a booth during a 2006 press conference so big even the overflow was full for the — long drum roll — unveiling of the Google Video Marketplace. (That last — and the deal with Dish — are important when it comes to the ability to refute claims Google is trying to cut out subscription TV, and offer the broadest spectrum of video/TV possible.) It’s been a limited, but good retail outlet for Apple and its management gets the value of social media so it’s not likely to let glitches turn into brush fires. Like Apple and Microsoft, Google, despite its heft and brilliance, doesn’t always win or meet the frequent assumptions that anything it does is an “x-killer.” Our archives are full of examples.