Is Wigix an eBay Killer?
Summary
So I’m probably not the right person to evaluate a startup like Wigix, which launches its public beta today. The one-year-old business, which has raised $5.3 million from Draper Fisher Jurvetson positions itself as a stock market for stuff. The company allows members to list their stuff (cars, electronics and ladies accessories are the most popular items so far), and see what other people might be willing to pay for it. It’s a concept similar to iTaggit, which allows collectors to list their collections online, but is based on generating an eventual transaction. So for Wigix to make it as an eBay killer (or even as a successful market) it needs to combine its transparency with liquidity– by gathering a lot of users and selling goods that a lot of people want to buy and sell.