Buystand Uses Wall Street Tricks To Find You A Better Price On A Snowboard
Summary
You’ve already ponied up for your season pass or your mid-winter escape flight to Denver or your chunk of the cabin share you’ll be splitting with eight friends (plus the twitchy guy from ad sales). You desperately need a new snowboard, but your budget is static, so you’ll have to scan for a flash sale or discount code or go virtual dumpster diving through your email inbox cluttered with offers. That’s the premise behind Buystand, an online marketplace for outdoor, fitness, and active apparel and gear that allows shoppers to set their preferred price and retailers to match it. “It helps people get the products that they want today instead of having to wait for them to go on some flash deal site,” says Buystand CEO Joe Davy, who founded big data analytics provider EvoApp. Here’s how it works: Once on the site built by a team and advisory board that includes principals drawn from the retail, finance, and big data worlds, shoppers search for products from brands such as Burton, Vans, Puma, Merrell, and Salomon, among others.