Former Obama Campaign, Threadless CTO Eyes Mobile Commerce With New Startup Modest

▤ Summary

Harper Reed, who led Obama’s re-election campaign in 2012 as its CTO, is back in the startup game. The company has several engineers from the Obama re-election campaign along with Reed and CTO Dylan Richard, who have worked at Threadless and Create & Barrel. “The Obama campaign was famous for raising boatloads of money online. There’s one-tap buying, pricing including tax and shipping, easy editing of orders so that buyers don’t have to contact customer service and saved info so customers don’t have to re-enter their information every time. It’s free, or you can pay $200 a month for push notifications, e-mail buying, the ability to offer promo codes and no branding from Modest.

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