Shasta Ventures Launches Shasta Ignite Platform to Help Early-stage Founders Ignite and Accelerate Growth
Summary
MENLO PARK, Calif.--(BUSINESS WIRE)--Shasta Ventures announced today that it launched a platform dedicated to helping founders and executives of its early-revenue startups acquire and retain customers. “For too long, founders have had to piece together growth plans from a patchwork of generic advice and dubious sources.” “That’s what we’re changing today,” added Pressman, whose investments include Zuora, Nextdoor and Glint. “We’re making this a formal program that helps our early-stage companies apply best practices in sales, marketing and customer success.” Shasta Ignite is designed to help early-stage enterprise founders accelerate revenue growth by providing practical “how to” advice customized to the specific opportunities and challenges of their firms and markets. “Shasta was an early investor and a fantastic partner in my first company,” said Max Rudman, who founded SteelBrick, another Shasta investment, which was acquired by Salesforce. A leading early-stage venture capital firm, Shasta partners with bold creative entrepreneurs who are passionate about building great products that deliver amazing work experiences.