Contemporary Medical Apparel Leader Jaanuu Closes Investment Round With Executives Behind Amazon, Nordstrom, Guthy-Renker & Others
Summary
Jaanuu has assembled a stellar powerhouse group of fashion and tech savvy investors including Dan Nordstrom (former co-president of Nordstrom) and his Nordstrom family, Joel Spiegel, former VP of engineering for Amazon and creator of Amazon Marketplace, Georg Richter, former president and COO of Guthy-Renker, Gabriel Naouri, deputy head of international operations of Groupe Casino, Innovation Global Capital, Maywic Select Investments and others, some of whom served as early investors in the venture. Introduced four years ago with its fresh vision of contemporary, fashionable scrubs, lab coats and footwear, Jaanuu has become the most successful and fastest growing direct-to-consumer brand in the medical apparel space. The company parlayed a modest capital investment into exponential growth by harnessing early feedback from loyal consumers via social media, input from medical colleagues nationwide, and a data-driven business model. "It excites me to see a company like Jaanuu that is using technology to create an exceptional customer experience and product, especially for healthcare professionals who are passionate and deserving," said Joel Spiegel. Launched in 2013, Jaanuu is the leader in contemporary medical workwear, runway-inspired scrubs, lab coats and footwear reflecting some of todays most popular fashion trends.