ScribbleLive acquired by Brazil-based Rock Content
Summary
The price of the deal was not disclosed, but Rock will be adding the ScribbleLive’s content marketing platforms Visual.ly and Ion Interactive to its existing portfolio. ScribbleLive’s offices in Toronto and the United States will operate under the brand Rock Content North America, with the transition set to take place over the coming year. ScribbleLive then went through a transition period, with the startup laying off about 70 employees worldwide that year, coinciding with the shutdown of its European offices in London and Berlin. ScribbleLive chief marketing officer Mary Ward said the acquisition will help both companies provide their customers with a more centralized, multi-language platform. “Our team could not be more thrilled to join the Rock family given our culture, vision, and values are an ideal fit,” said Ward.
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