Omnitracs CEO shares plan to be hardware agnostic in post-ELD era
Summary
While reaching new heights in 2019, it “wasn’t all a bed of roses,” Ray Greer, chief executive officer, said Monday in Las Vegas at the 2020 Omnitracs Outlook user conference. Omnitracs hired a team of employees to execute and support this strategy, which will eliminate the need for customers to purchase, install and refresh mobile hardware devices. “At some point we will get up to full speed and begin to lengthen our stride and quicken our pace as we move through innovation.” The sunsetting of the 3G wireless network is another reason to accelerate migration to new hardware platforms. During a breakout session, Mic Yariv, vice president and general manager of strategic initiatives, gave an update of new products under development at the company’s Innovation Center in Chicago. “If we can accurately predict the end-to-end service time of a load, we can help the industry move from mileage as a metric to time.” Omnitracs has identified and geofenced 6.69 million shipping and receiving locations.
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