ViacomCBS to launch new streaming service blending CBS All Access with Paramount films, Viacom channels
Summary
While ViacomCBS executives havent made any firm decisions, they are considering creating a service with advertisements that will combine CBS All Access with Viacom assets including Pluto TV, Nickelodeon, BET, MTV, Comedy Central and Paramount Pictures, said the people, who asked not to be named because the product discussions are private. ViacomCBS CEO Bob Bakish has thus far declined to answer questions about the companys streaming strategy, but ViacomCBS executives will speak about the planned service during the companys fourth quarter earnings conference call on Feb. 20, said the people. ViacomCBS will also reveal statistics about total paid subscribers for its existing streaming services and give revenue figures for the first time, said the people. Chief Digital Officer Marc Debevoise, Pluto TV CEO Tom Ryan and President of U.S. The new product could be the final significant streaming offering that hits the market as traditional media companies all prepare for a post-cable TV future.