Hopper Leverages AppsFlyer to Become One of the Most Downloaded Flight and Hotel Apps
Summary
SAN FRANCISCO--(BUSINESS WIRE)--AppsFlyer, the global attribution leader, today released a case study detailing its work with Hopper to help the company meet and exceed its marketing automation goals. “ AppsFlyer provides the insights that allows us to measure our ad spend and cohorts revenue even with the most complex and granular campaign structure,” said Simon Lejeune, Head of User Acquisition, Hopper. AppsFlyer, the global attribution leader, empowers marketers to grow their business and innovate with a suite of comprehensive measurement and analytics solutions. Built around privacy by design, AppsFlyer takes a customer-centric approach to help 12,000+ brands and 5,000+ technology partners make better business decisions every day. Combining trillions of data points and powerful machine learning, the app saves users time, money, and anxiety in their quest to book the perfect trip.