Yottaa Publishes New Report That Details Most Disruptive Ecommerce Website Performance Incidents Of 2019
Summary
Brands are adding dynamic content, heavy imagery, and 3rd party technologies (such as product recommendations, reviews, ratings, and social media) to deliver the best shopper experiences, compete in a crowded retail space, and maximize sales growth. Anomalies come in all shapes and sizes, and can originate from 3rd parties, web traffic, security elements, Javascript, imagery, and more. As a result, brands should be actively optimizing every digital touch with their customers,” said Rich Stendardo, CEO of Yottaa. “Site performance incidents not only have a serious impact on page load speed, but they often lead to reduced online revenue and poor shopper experiences. About Yottaa Leading brands such as Ann, Inc., Carter’s, Hallmark, JoAnn Fabrics, Lands’ End, Mattress Firm, Nutrisystem, Party City, and Samsonite, rely on Yottaa to accelerate and optimize the loading of 3rd party eCommerce technologies, high resolution images, and other website elements, resulting in up to 60% web performance improvements and up to 20% increases in online conversion.