How to Write a Great Donation Thank-you Email (with Examples)
Summary
Thank-you emails can do more than show appreciation for a donation; they can educate, inspire, and ultimately help build a stronger connection to your organization, so donors keeps giving to your organization for years to come. Kids Now does a great job of using their thank-you email to show the direct impact of the donation by linking it to the accomplishments of the organization. They also do a great job of inviting the donor to become even more involved by coming to an open house, which will strengthen that relationship even more. Here’s another great example of using your thank-you email to show the impact of the donation: If you’re still wondering how you can link donations directly to your accomplishments, here are some examples of wording you might use: Once you’ve thanked donors personally and showed them the impact of their donation, you can also invite them to get even more involved by visiting, calling, or follow your progress on social media. The more you show your appreciation and remind donors that they are part of your success, the more they will feel connected to your organization and they’ll want to keep supporting you!
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