Cooler Screens Expands Its New Digital In-Store Experience at Walgreens
Summary
Following a successful year-long trial at six locations that received very positive consumer feedback, Walgreens has rolled out the Cooler Screens platform to 50 stores in the greater Chicago area. “We are thrilled to be working with Walgreens to deliver our shared vision for the future of physical retail with hundreds of stores and millions of consumers across the country,” said Cooler Screens CEO and Co-Founder, Arsen Avakian. Furthermore, product brands are able for the first time to directly digitally engage consumers in the cooler aisle and deliver contextually relevant offerings and messaging at point-of-sale. To access these benefits, more than 20 of the top consumer brands have joined the Cooler Screens marketplace including Coca-Cola, PepsiCo, MillerCoors, Tyson, Conagra, Chobani, Red Bull, and Monster. To help build and deliver this pioneering platform, Cooler Screens has established strategic partnerships with global segment leaders including Dover for digital refrigeration infrastructure; Microsoft for cloud, edge computing, IoT and AI; and Verizon for 4G/5G connectivity, security, and managed services.