HARMAN Unveils the HARMAN ExP Integrated Solution Suite at CES 2020 – Elevating Automotive Tech into Meaningful Consumer Driving Experiences
Summary
By building with the end-user experience in mind from the start, we will deliver on consumer expectations today – while ensuring OEMs make strategic and future-ready technological investments for tomorrow.” In addition to its collection of connected vehicle and audio solutions, HARMAN will leverage expertise from its uniquely blended heritage in automotive and technology, the company’s diverse and strategic partnerships and its understanding of consumer experience to design customized HARMAN ExP solutions for OEMs. To deliver an experience centered on personalization and productivity, HARMAN has bundled cloud technologies – backed by a customizable partner ecosystem, core services and rich audio capabilities into a solution that helps consumers stay seamlessly connected to their digital lifestyles. From enabling media like music and podcasts through leading content providers, to integrating business directory services and crowd-source review platforms, drivers and passengers have greater freedom to personalize a connected driving experience that meets their specific productivity needs. The HARMAN Ignite Marketplace also integrates with a variety of navigation and voice solutions, including region-specific providers, allowing OEMs to deliver hands-free services through virtual assistants - enabling safe, always-on access to third-party content globally. By implementing automotive technologies as complete solutions, instead of one-off features, HARMAN has taken the guesswork out of creating connected vehicles - and made it easier for OEMs to meet consumer needs while personalizing experiences to drive added value and brand affinity.
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