A New Platform for the Premium SMS Market Has Reached Its Second Release
Summary
“This project challenged our team, since it had a number of serious and unforeseen risks caused by connectivity with third-parties and the necessity to perform functional testing remotely” – says Arthur Petrenko, Marketing Director of TechnoPark Corp.Among OpenMarket global customers are Lycos.com, AOL.com, and the Wall Street Journal Interactive Edition; major industrials such as Acer, Ingram Micro, Milacron, and Siemens; and 10 of the worlds top 13 national telephone companies.As an example, NBCs Deal or No Deal became a real premium SMS hit and generated nearly half of the volume and revenue of voting/sweepstakes entries in the first quarter of 2007.“The new version of the system is making our plans of licensing very possible now.We already have a number of requests from future license-holders, who will buy the platform this summer with an annual flat fee” – says Vonn Butler, CEO of Dialect Properties LLC.The newest version of MsgWire.com was released this March.Among OpenMarket global customers are Lycos.com, AOL.com, and the Wall Street Journal Interactive Edition; major industrials such as Acer, Ingram Micro, Milacron, and Siemens; and 10 of the worlds top 13 national telephone companies.