J.D. Power Acquires Trilogy Automotive
Summary
“ Trilogy Automotive has built one of the industry’s most powerful solutions for identifying high quality leads from the vast number of automobile shoppers, all while maintaining a seamless customer experience, continuity with OEM guidelines, and real-time insights for dealers and OEMs,” said Craig Jennings, President of the Autodata Solutions division at J.D. Power’s merger with Autodata Solutions to create a market-leading provider of new and pre-owned automobile transactional data, valuation tools, vehicle feature information and consumer analytics to the automotive industry. Trilogy Automotive was advised by Portico Capital, Ron Frey, and the law firms Jones & Spross and Cooley. Power is headquartered in Troy, Mich. For over two decades, Trilogy has been revolutionizing the automotive industry through a combination of relentless innovation and a commitment to customer success. Trilogy Automotive’s patented technology solutions range from custom and client driven to turnkey configuration, design and lead management systems, and have powered leading automotive companies such as Ford, GM, Nissan, Chrysler, Toyota, Hyundai, Kia, Volvo, Jaguar and AutoNation.