New Zipwhip Survey Reveals Phone and Email Spam are Changing the Way Consumers Communicate
Summary
Fifty-four percent of people even use a separate email address to avoid getting spam in their main account. With texting, however, a person or business can identify themselves immediately without the consumer needing to engage. “Legitimate businesses with a real need to reach their customers have an obvious choice, and that’s to text.” The survey also found that a large majority of consumers have been affected by the surge in robocalls – 83% of respondents said they’ve noticed an increase in the last year. Zipwhip empowers companies to communicate with their customers in the most effective and preferred way possible – texting. Zipwhip’s direct network connectivity, intuitive cloud-based software and an enterprise-grade API mean businesses can use any computer or mobile device to securely and reliably reach their customers, every time.