Crossix Continues to Expand Health Data Network
Summary
Additional Rx and medical claims data will allow an even more complete picture of the patient journey, including for specialty prescription products. The Crossix analytics platform provides technology that connects health and non-health data for more than 300 million U.S. patients to drive greater marketing effectiveness. " Crossix partners with top health brands to maximize media and marketing effectiveness through robust data analytics. Crossix DIFA™, our best-in-class, cloud-based platform, allows real-time measurement and optimization of complex, cross-channel media campaigns aimed at patients and healthcare professionals. These forward-looking statements are subject to known and unknown risks and uncertainties that may cause actual results to differ materially, including whether demand for Crossix’s offerings will grow as anticipated; the competitive environment in the industry; and general market and business conditions.
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