Triton Digital Integrates Wedel Software’s MediaSales Traffic Solution with its Industry-Leading Audio Ad Server
Summary
AMSTERDAM--(BUSINESS WIRE)--Triton Digital®, the global technology and services provider to the digital audio and podcast industry, announced today that it has integrated its online Audio Ad Server with the MediaSales Traffic solution from Wedel Software, a leading supplier of media information systems for the global broadcast and advertising industries. In addition, the integration significantly improves reporting processes, eliminating the risk of human error by automating the consolidation of campaign results like impressions or GRPs. With unparalleled integrity, excellence, teamwork, and accountability, Triton remains committed to connecting audio, audience, and advertisers to continuously fuel the growth of the global online industry. Wedel provides radio, television, and cable organizations around the world solutions to effectively manage their advertising schedules and related revenue. Wedel provides a fully integrated suite of solutions that make it possible for media companies to manage revenue from initial lead status to completed campaign.