Audience Town Announces Strategic Investment & New Executives to transform digital advertising for the $47 trillion US real estate industry
Summary
Audience Town, a vertical advertising platform for real estate companies, today announced a first-round of funding led by MathCapital with participation from multiple angel investors. This new round of funding will accelerate the data and software to improve real estate advertising performance and execution across mobile, video, desktop, TV, outdoor, and the billions of devices consumers use to stay connected. I’m excited for a fellow New Jersey company to help our industry leap forward.” "We are bringing decades of experience in data-driven advertising to the $47 trillion US real estate market," said Ed Carey, Founder & CEO of Audience Town. " “We have known this founding team for over a decade and admire how they have applied a vertical approach to data, tech and content to a massive industry and category like real estate.” says Eric Franchi, Operating Partner at MathCapital. “We are also excited to support a Newark, NJ-based startup.” Anthony Greco, COO of Audience Town, added, “Given our early revenue traction and product market fit, we were able to attract sophisticated and experienced investors for our first round of funding.