BigCommerce Launches GraphQL-Powered Storefront API, Bolstering Capabilities for Creating Differentiated Shopping Experiences

▤ Summary

AUSTIN, Texas--(BUSINESS WIRE)--BigCommerce, the leading open SaaS ecommerce platform for fast-growing and established brands, today announced the open beta release of its new GraphQL Storefront API, purpose-built for creating faster, personalized customer shopping experiences that differentiate brands from competitors. By leveraging the power of GraphQL, brands can quickly develop and launch rich commerce experiences that are both contextual and unique to each shopper by delivering data across multiple BigCommerce services in just one API call. “The success of our merchants is directly tied to how well we enable developers to build on top of BigCommerce and give them a secure and stable foundation from which they can create the next generation of commerce experiences.” Featuring a GraphQL data layer, BigCommerce merchants will benefit from an enhanced Storefront API that is: Fast and Efficient: GraphQL is designed for meshing APIs to deliver a personalized storefront to the shopper’s device in one API call Real-Time and Contextual: Deploy omnichannel storefronts that are updated in real-time and contextual to the active shopper Future Proof: GraphQL makes it easy to experiment with and adopt modern, best-of-breed front-end and personalization tools Developer-Friendly: With a built-in request runner, changelog and documentation portal, developers can freely explore the API and get up to speed on GraphQL The GraphQL Storefront API also unlocks information previously only available via the BigCommerce backend to be accessed via front-end javascript, which allowed Austin-based CBD retailer Canvas 1839 to leverage Gatsby—through the Gatsby-BigCommerce source plugin developed in partnership with Third and Grove— to build a PWA ecommerce website on BigCommerce in less than one month. Combining enterprise functionality, an open architecture and app ecosystem, and market-leading performance, BigCommerce enables businesses to grow online sales with 80% less cost, time and complexity than on-premise software. BigCommerce powers B2B and B2C ecommerce for more than 60,000 stores, 2,000+ mid-market businesses, 30 Fortune 1000 companies and industry-leading brands, including Assurant, Ben & Jerry’s, Skullcandy, Sony and Toyota.

▦ Linked Companies

BigCommerce

$100M to $250M