OutboundEngine Launches Social Ads to Level the Playing Field for SMBs on Social Media Platforms
Summary
“Half of SMBs fail within five years, and social media has become one of the key ways to differentiate, capture loyalty and grow,” said Marc Pickren, CEO at OutboundEngine. “Yet the complexity of buying ads on Facebook and Instagram stops many SMBs from taking full advantage of their social presence for exposure. It creates strategic and relevant ad messaging that drives traffic either to a customer’s website or to form fill-outs within the social platform. Completing the suite of services, Social Ads oversees content posting, manages targeting options and measures each placement with performance analytics. OutboundEngine’s software enables businesses to maintain impeccable online reputations, build stronger relationships, acquire new customers and stay focused on what they do best.