P97 & WannLynx Partnership Provides Seamless Customer Experience at the C-Store
Summary
WannLynx is providing the ability to control terminals at the pump and in-store to manage content and deliver targeted, interactive messages. We can provide conveniences such as shopping cart functionality, where individuals at the pump can preorder items from the store – a pizza or a burger with their desired toppings and have it waiting for them.” “Our partnership with WannLynx is another example of how P97’s open commerce platform can be easily integrated to create unique commerce experiences for c-stores and their customers,” Don Frieden, founder and CEO of P97 said. The value created by the solution of the P97 & WannLynx partnership provides discounts, coupons and convenience to their customers, while strengthening their loyalty. C-stores can also generate additional revenue through partnerships with third parties, such as Consumer Packaged Goods, to run ads and videos on their pumps. P97 Networks provides secure, cloud-based mobile commerce, in-vehicle payments, and digital marketing solutions for the convenience retail, fuel, and vehicle manufacturing industries under the brand name PetroZone®.