New York Mets and Aramark Team With CLEAR and Mashgin to Deliver the First Fully-Automated Concessions Experience in Sports
Summary
) “As an industry leader, we’re continually researching innovative ways to utilize digital technology to create a more streamlined, convenient and frictionless process that allows fans to purchase food faster and get back to their seats,” said Carl Mittleman, President of Aramark’s Sports & Entertainment Division. “We appreciate the innovation, flexibility, and partnership which will allow us to be the first ballpark utilizing these digital technologies across the ticketing, security, and concession platforms for our fans.” Located behind Section 130, the fully-automated Walk Thru Bru is available to CLEAR members at all remaining home games this regular season. Earlier this season, CLEAR and the Mets began to pilot an all-in-one entry experience at the Jackie Robinson Rotunda gate that enables members to enter Citi Field using their face as their ticket and move through physical security screening while barely breaking stride. “Integrating CLEAR’s best-in-class capabilities into the Mashgin automated kiosk adds tremendous value to round out the next-generation experience we are building and offers unparalleled speed and convenience to the fans.” The integration of CLEAR’s and Mashgin’s innovative biometric and Artificial Intelligence technologies, respectively, brings together two proven, user-friendly options already in use at Citi Field. Mashgin, based in Palo Alto, CA and a graduate of Y Combinator, serves customers daily in hundreds of locations across Sports, Business Dining, Healthcare, Higher Education, and Retail clients.