GenZ and Millennials are Mall Walkers Too; Shopkick Launches National Mall Walking Day
Summary
REDWOOD CITY, Calif.--(BUSINESS WIRE)--Sixty-three years ago, on October 8, Edina, Minnesota welcomed the first-ever American mall: Southdale Center. ft. and boasting 72 storefronts, the mall set the precedent for a burgeoning retail landscape and introduced a shopping complex that combined convenience, culture and a sense of community. “We recognize that the American mall is a pillar in the retail ecosystem and has had a highly-personal impact on the lives of people across the country,” said David Fisch, General Manager of Shopkick. The company’s unique pay for performance model has been proven to deliver high ROI, driving incremental traffic, product engagement, and sales. Some of its leading brand and retail partners include Auntie Annes, Barilla, Brighton, Coty, eBay, GE, Kelloggs, LEGO, TJ Maxx and Unilever, among others.