Tealium Launches Tealium® Predict, Built-In Machine Learning Technology for the Customer Data Platform
Summary
With Tealium Predict, organisations can automatically draw conclusions about what customers are likely to do in the future and design tailored programs that directly address their needs. ● Leverage machine learning intelligence across all touchpoints and technologies: Organisations can activate predictive insights in any of Tealium’s over 1,200 integrations. “Organisations spend a vast amount of their time wrangling data and figuring out how to deploy and activate insights,” said Mike Anderson, Founder and CTO of Tealium. “With our continued focus on data orchestration, we’re in the perfect position to offer a machine learning product integrated right into our CDP solution. With the power to unify customer data into a single source of truth, Tealium offers a turnkey integration ecosystem supporting more than 1,200 client-side and server-side vendors and technologies.
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