AdRoll Launches New Brand Awareness Solution for Ambitious D2C Brands
Summary
SAN FRANCISCO--(BUSINESS WIRE)--It has never been more critical for brands, particularly those marketing directly to consumers, to cut through the noise and tell their story to customers at every encounter. “AdRoll serves as mission control for these marketers – unifying their data, channels, and measurement – to deliver connected experiences regardless of platform. When brands can eliminate guesswork and reach people more precisely, they can establish and foster relationships through the entire journey, ultimately converting more customers and increasing loyalty over time. The AdRoll growth platform then helps D2C brands maximize the value of the high-quality site traffic driven, turning more of those visitors into loyal customers at a reduced spend with deeper insights, more personalized content and cross-channel measurement and attribution. Powered by industry-leading data and machine-learning capabilities, AdRoll lets brands structure, sync, automate, personalize, and measure their marketing efforts.