Apples original TV service will cost $4.99 a month and launch Nov. 1

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Apple will make its first shows available on Nov. 1 in 100 countries and regions and offer its family subscription for $4.99 per month, CEO Tim Cook announced. Apple brought out a slew of celebrities to introduce its star-studded slate including Oprah Winfrey, Reese Witherspoon, Jennifer Aniston, Steve Carell and Steven Spielberg. While Tuesdays event does focus on new gadgets including an iPhone update, its also training investors to understand the allure of its new subscription products. The company has spent over $6 billion on original TV shows and movies for the service, The Financial Times reported last month. The company recently decided to drop an adapted drama series starring Richard Gere, Variety reported last week.

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