New software solution launched with Jeffery Gray as CEO
Summary
The company is aiming to streamline processes by gathering multiple proptech innovations and funneling them into one platform using cloud computing, big data and artificial intelligence. According to Propic, real estate professionals will be able to use the software to work 24/7 using cloud technology and draw on a data lake to target prospecting more accurately. Agents will also be able to use the software to follow up enquiries, refer customers to third parties, exchange information via a chatbot, and create scalability with fewer people. “Virtual sales agents, marketing, prospecting, digital twins and connections to smart buildings can now be integrated, transforming real estate businesses to deliver optimum customer experiences across all channels,” Mr Gray said. The software has already been trialled on projects in Canberra such as The Grounds, where a machine learning capable chatbot recognised the flow of customers’ questions, based on an expanding data lake, then pre-empted responses.