Keynote Speaker Scott Stratten to Headline SugarCRM’s SugarConnection in Boston
Summary
CUPERTINO, Calif.--(BUSINESS WIRE)--SugarCRM Inc.®, the company that helps organizations deliver exceptional customer experiences, is gearing up for SugarConnection Boston - where the company will bring sales, marketing, brand and relationship expert Scott Stratten to the stage as keynote speaker in the second of four global events exclusively for Sugar customers and strategic partners. Named a top five social media power influencer by Forbes.com, Stratten will elevate the conversation by putting the focus back on what matters most to current and potential buyers - values like trust, authenticity, relationships and service, and he’ll do it with humor, passion, candor and real world stories that resonate with the audience. As the president of UnMarketing, Scott has transformed how corporations like PepsiCo, Century 21, Fidelity and Microsoft do business with radical insights on how to engage better with customers through social and viral marketing. Dates and venues for subsequent roadshows in Paris and Mexico City will be announced shortly and are expected to sell out quickly. This enables businesses to accelerate demand generation, grow revenue, deliver superior customer care and increase loyalty.
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