Lead Liaison Releases Trade Show Success Kit: How to Prepare For, Execute, and Evaluate a Successful Trade Show
Summary
They achieve this by offering the most flexible lead capture solution on the market, as well as a copious amount of educational content they produce around trade shows and events. “We wanted to include this because this always seems to be the biggest hurdle to cross when considering the use of lead capture outside of what the show organizer provides,” says Worsham. It also contains a Post-Show Questionnaire intended to assist in collecting feedback from team members after a show. “Because of our hands-on approach to supporting our GoExhibit!™ clients, we live and breathe marketing events,” says Worsham. Lead Liaison blends ease-of-use, a flexible architecture, deep external integration, marketing across social, web, mobile, email and offline channels and powerful functionality into a single platform, called Revenue Generation Software®.