Fifth Annual Cvent Planner Sourcing Report Highlights Continued Event Industry Growth and Key Venue Sourcing Pain Points
Summary
More than 50 percent of respondents say their event budgets have increased year-over-year, with fundraisers, trade shows, and conferences & conventions receiving special attention. By providing proactive solutions, offering a digital presence that caters to the event professional needs, and delivering a quick, thorough response to RFPs, hoteliers can win more group business. Over the coming weeks, Cvent will release region-specific versions of the Report which will address the unique pain points and areas of improvement for Europe, Asia Pacific, United Kingdom and North America. Event planners and corporate travel managers source more than $16 billion dollars in business through Cvent’s online platforms each year, and the Cvent Hospitality Cloud offers clients direct access to these buyers. By connecting hotels with buyers and providing technology for winning and servicing customers, Cvent Hospitality Cloud helps hoteliers grow and own their group and corporate travel business.
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