G2 opens in-depth reports, drops paywall
Summary
G2 has opened up its in-depth reports that index enterprise software and cloud vendors on everything from customer relationships to implementation, ease of use and results. G2s Michael Fauscette, director of research, said the reports are the latest iteration of the companys service, which now has a critical mass of enterprise software reviews and is using natural language processing and algorithms to create indexes and highlight key items. A few reports worth checking out include: The revenue model for G2 revolves around vendors who create brand packages within the site as well as licensed buyer intent data. G2, which has raised $100 million in funding, has: Fauscettes plan is use automation and his research team to create anywhere from 3,500 to 4,000 reports a month. Its index reports have an "other factors" area that is hidden so vendors cant find out weightings and game results.