10 books about startups and entrepreneurship to read this summer holiday | EU-Startups
Summary
It prioritizes speed over efficiency in an environment of uncertainty, and allows a company to go from startup to scaleup at a furious pace that captures the market. The book uncovers what you need to know before taking the plunge – from securing finances, launching your venture, and growing your business from a startup to household name. Through this book he also helps you navigate a path to success, not with a formula to follow, but through an inherent understanding of how business is conducted and how consumers purchase. The stories range from an entrepreneur who pitches his startups by highlighting the reasons not to invest in them, to a movie producer who saved Disney’s first animated film, showing us how we can do the same. He describes the challenges he faced and how making hard decisions to move forward, while embracing terror, and how following your gut will enhance your chances of success and getting back to euphoria.