2019 Report on Phygital: Redefining Customer Experience Across Physical & Digital Channels - ResearchAndMarkets.com
Summary
DUBLIN--(BUSINESS WIRE)--The "Phygital: Redefining Customer Experience Across Physical and Digital Channels" report has been added to ResearchAndMarkets.coms offering. Phygital combines the strategies of both the online and offline environments with the best aspects from both the space to provide a more engaging and satisfying customer experience. Technologies such as Near Field Communication (NFC), Radio Frequency Identification (RFID) tags and scanning devices are well-established methods for capturing transaction and process data. Producers and food manufacturers are shifting toward more interoperable and integrated systems to reap the benefits of data in order to provide better customer experience. In brief, this research service covers the following points: 2.1 Integrated Data Analytics in IoT to Drive Better Customer Experience 2.2 Enhanced Customer Experience and New Growth Opportunities to be the Key Focus Areas in IoT 2.3 Smart Packaging can be Applied to Solve Existing Business and Operational Challenges across Retail and Packaging Sectors 2.4 Phygital Experience Continues to Grow and the Development of Four Technology Connectors will be Vital for its Integration 3.3 Smart Packaging has the Potential to Completely Transform the Retail and Packaging Industry Across the Entire Value Chain 3.4 Tech Start-ups are Bolstering the Adoption of Smart and Intelligent Packaging 3.5 Interactive Customer Engagement Along with Business Intelligence is Enabling Companies to Adopt Smart Packaging Solutions 4.1 Companies Across the Globe Have Been Building Their Intellectual Property (IP) Portfolios to Gain a Competitive Edge 5.1 Partnerships and Alliances will Foster the Technology Application Development Ecosystem 6.1 Brand Promotion along with Customer Loyalty Using the Unique Codes is the Focus Area of Smart Packaging Stakeholders 6.2 Product Security is Major Area where Packaging Companies are Innovating More 7.1 High Cost and Data Privacy and Ownership Concerns are Hindering the Smooth Adoption of Smart Packaging Solutions Across the Globe 7.2 Emerging Technologies to Help the Packaging Industry Address Inefficiencies in Processes and Enhance Performance of Customer For more information about this report visit https://www.researchandmarkets.com/r/3n7wkj